Your First Email:
Welcome Mat or Exit Sign?
Ever wonder what new subscribers think when they get your first email?
I’ll tell you what: they make their ENTIRE decision about you in the first 7 seconds of opening your welcome email.
In that flash, they’re deciding if you’re:
- Worth their precious attention
- Just another boring newsletter they’ll ignore
- Someone they should immediately unsubscribe from
And what do most people send? Nothing. Or worse – lifeless “Thanks for subscribing” that makes people wonder if they joined a funeral home mailing list.
Just like dating.
Remember that time you went out with someone who talked about their ex the entire night? You deleted their number before you even got home.
Boring = goodbye.
Your subscribers do the exact same thing when your first email sucks.
The good news: This is surprisingly easy to fix. Keep reading, and I’ll show you how in the next 4 minutes.
The Welcome Problem Nobody Talks About
You finally get someone on your list. Victory! But then…
WITHOUT effective welcome emails:
- People forget why they subscribed in the first place.
- Your future open rates plummet like a lead balloon. (Hello, spam folder!)
- You waste all that money and effort you spent getting that sub.
- Your messages get ignored or deleted without reading.
EVEN IF you’re a rockstar at your other marketing:
- You’re hemorrhaging potential customers when they’re most interested.
- You’re competing with 100+ other emails flooding their inbox every single day.
- You’re missing the ONE golden moment – those first 48 hours – when they’re actually, truly paying attention to YOU and what you have to say.
It’s not your fault, though. Most of the “expert” advice on emails is either too complicated or just plain wrong.
The “First Impression” Secret
So, I found this stupidly simple formula. It turns your first critical emails from relationship-killers into relationship-builders.
I’m Andrey Lukashov. For years, one big question has obsessed me: Why do some businesses turn new subscribers into happy buyers, almost like magic, while most others just… flop?
Here’s a crazy (but true) thing: Most people pour time and money into getting subscribers. Then drop the ball completely when it comes to that critical first impression. Big mistake.
Quick reality check: look at your own inbox. How many welcome emails actually got you excited to hear more from that person? Yeah, probably close to zero.
Now, why should this be a BFD (Big Freakin’ Deal) for you? Simple.
Welcome emails get 4X the opens and 5X the clicks of regular campaigns. This is your BEST shot – maybe your only real shot – to grab their attention. And yet, most businesses completely waste it.
The difference between a forgettable welcome email and one that builds a relationship isn’t complex copywriting or fancy technology…
It’s dead simple: Understanding what your new subscriber desperately needs to see, hear, and feel in those first few minutes. That’s the core.
And why is this so darn critical?
Because (get this) industry studies show up to 75% of your subscribers decide if they’ll stick with you OR ditch you based SOLELY on those first TWO emails.
That. Is. HUGE.
It’s like meeting someone at a party – you either make them remember you, or you don’t. There’s no middle ground.
No pressure at all, huh?
The Ridiculously Simple
“Are You Kidding Me?!” Fix
Honestly, it blew my mind. I’d seen clear proof: email, done right, is a cash cow. What’s why I started digging into what happens when someone joins a list.
Guess what I found?
Nothing. Zip. Nada. Or worse, those default “Thanks for subscribing” that feel like a digital dead fish.
Business owners ignoring free money sitting right in front of them. When I’d ask them why, they usually shrug and say: “Eh, it’s not a priority right now.”
Not a priority?! Are you kidding me? Making more money with less effort ISN’T a priority?
It’s like walking past a $100 bill on the sidewalk every single day because “bending over takes too much effort.” Like saying breathing isn’t a priority because you’re too busy swimming.
I couldn’t believe it. So I built something that solves this problem forever.
It’s called First Impression Kit.
What’s This First Impression Kit
REALLY All About?
Let’s be crystal clear: this isn’t another bloated online course you won’t finish. Or some complicated “expert strategy” from a guru that takes weeks to figure out (if ever). Nope.
The First Impression Kit is much simpler. Think of it as your new “done-for-you” shortcut to a killer first impression.
At its heart, it’s just two specific, battle-tested templates (your crucial Welcome + one smart Follow-Up).
It’s the result of taking everything that actually works, stripping away all the complicated fluff, and keeping only the lean, effective essentials. That’s the core of it.
- • You HATE writing. (Most people do)
- • You’re not a “natural” writer. (You don’t need to be).
- • You’re in a supposedly “boring” or super-technical industry.
- • You don’t have a giant list (yet!).
With the First Impression Kit, you will:
- • Install a complete, professional welcome emails in under 10 minutes.
- • Stop losing subs (and their future cash) in those first make-or-break 48 hours.
- • Make people actually LOOK FORWARD to your next messages.
- • Set the stage for future sales without being salesy or weird.
- • Do all this without staring at a blank screen wondering what to write.
What’s inside?
- The ‘Perfect Welcome’ Email Blueprint: Designed to grab attention from word one. (Outperforms standard welcomes by 3-4X – just fill in a few blanks).
- The ‘???’ Follow-Up Template: Your critical second email that stops new subscribers from ghosting you. (Most businesses are clueless about this one).
- Welcome Email Subject Line Hits: Proven, fill-in-the-blank formulas that get your emails OPENED. (The hardest part for most people).
- Real-World Examples for 7+ Business Types: See exactly how to adapt these for your business (super easy to follow).
- The ‘Perfect Length’ Secret: Discover how long your welcome emails should be. (Hint: It’s probably not what you think).
Here’s The Deal
Most email advice is needlessly complicated. I’ve stripped away all the fluff and theory to give you ONLY what works.
But don’t let the simplicity fool you – these templates are based on analyzing hundreds of successful welcome sequences across industries. They contain exactly the elements that work, and none of the garbage that doesn’t.
Look, you don’t need to become an inbox marketing expert. You just need two killer templates that do the heavy lifting. It’s like having a conversion specialist on retainer – except you only pay once.
Today you can get the First Impression Kit for only $66
That’s less than what most brands spend on a single day of ads that send people to mediocre welcome sequences.
Why so cheap?
Simple: I want you to get results fast, tell others, and potentially become a client for my higher-end services later.
I could easily charge more for this (and probably will in the future), but right now I’m focusing on getting as many success stories as possible.
Still Not Convinced It’s Worth It?
Consider this:
- One single sale from these emails will pay for this kit many times over.
- You’ll save 5-10 hours of trying to write everything by yourself from scratch.
- You’ll immediately stand out from 90% of your competitors who send generic and boring stuff.
- These templates work in ANY email service provider.
- You own these forever – use them for multiple businesses or clients.
And Every Day You Wait…
More subscribers are joining your list and forming their first impression of you. Bad first impressions? Are nearly impossible to overcome later.
And that delay? It’s not just lost opportunity – it’s costing you real money.
Let’s say each lead costs you $3 to get (and that’s being conservative).
If you’re losing 80% of those leads to poor follow-up (which is common), then for every 100 people who sign up, you’re essentially tossing $240 in the trash.
Ouch. That stings.
But it gets worse. What about the sales you’re missing from those “lost” leads?
If just 5% of those “lost” leads would have eventually bought your $500 product… that’s another $2,000 down the drain. Poof. All because of first emails that haven’t been optimized yet.
This isn’t just theory. This happens. Every. Single. Day.
Check your numbers. How many leads did you get yesterday? Last week? Last month?
Those people are still deciding if you’re worth their attention. Every sign-up that happens without these emails in place is money leaking straight out of your business.
Don’t let that happen. Send them the emails from this kit. Watch them respond. Watch them eventually buy.
What You Get (The Full Value):
The ‘Perfect Welcome’ Email Blueprint ($97 value)
The ‘???’ Follow-Up Email Template ($97 value)
‘Can’t Miss’ Subject Lines ($49 value)
The ‘Perfect Email Length’ Secret ($47 value)
Real-World Examples for 7+ Business Types ($350+ value)
Total real-world value: $640+
Your price today: only $66
100% MONEY-BACK GUARANTEE
If you use these templates and don’t see improved engagement within 30 days, I’ll refund your money.
Actually… scratch that.
If you don’t feel completely confident these emails will work better than what you’re currently sending, I’ll refund your money before you even try them.
That’s how sure I am about this kit.
Get Your First Impression Kit Now
This offer is limited – Once I hit 100 customers, the price goes up. This isn’t fake scarcity – I’m actively collecting case studies, and once I have enough, price will be doubled. Could happen the day you’re reading this. Just saying.
P.S. This costs less than a month of your email software. But it can save thousands in lost sales.
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