Spot the lines that kill your clicks.
And exactly what to say instead.
A growing swipe file for promo copy, built from real teardown sessions. Fix those lines, and the same list buys more – no extra traffic needed.
Free swipe file. Grows every time I spot a new one.
The phrases you were taught to use just don’t work anymore. Readers have seen these phrases so many times their brains don’t even process them anymore.
Take this one: “This is a limited-time offer!”
No one believes it anymore. Your reader rolls their eyes and moves on. Nothing closes. Nothing disappears. Zero reason to act now.
But swap it for “Only 14 spots left. After that, waitlist.” and something shifts. Now there’s real consequence – something disappears. And their procrastination gremlin starts sweating.
Same idea. Way more clicks.
That’s just one phrase. Most emails have a whole pile of these hiding in them right now. Quietly draining your sales every single send.
So I made you a free cheat sheet.
It shows you the top phrases killing your clicks and what to write instead. No theory swamp. Just fixes you can copy, paste, and use today.
Takes about 10 minutes to read. Your next email will be sharper because of it.
Will it change your life overnight? Nope (I’m not a wizard).
Will your next email perform better because of it? Almost definitely.
Stop letting dead phrases kill your clicks
Drop your email below and I’ll send it right over.
See you inside,
Andrey, Founder @ Spark The Click
P.S. If you’re writing “I hope this email finds you well” please grab this immediately. I’m begging you.
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